Job Description - Creative Lead, Culture (Brands)

Benchmob offers digital strategy and content creation to some of the biggest artists in music, as well as some of the most well known brands and public figures on the internet. Our team engages millions of fans across the globe every day, and many of the processes and ideas we come up with set an industry standard and create earned media moments.

Clients include Chili’s, AriZona Iced Tea, and Four Loko. Join our dedicated teams in producing some of the best content, campaigns, and rollouts this side of your FYP.

We are looking for someone who can be a leader and who has the technical skills to create content as well (Adobe suite, Canva, CapCut video editing, content creation, iPhone content capture, etc).

**The ideal candidate has a natural comedic sensibility, an instinct for what’s going to hit before it hits, and the creative range to bring that energy to some of the most recognizable brands in the game. If this sounds like you, check below for what to send in with your application.

What You’ll Do

You’ll be a creative force across our brand clients; bringing a sharp Gen Z perspective to everything from ideation and content creation to strategy and execution. Working alongside the Creative Lead and Account Teams, you’ll help shape what our brands say, how they show up, and why people care.

This isn’t just an execution role. We want someone who can walk into a brainstorm with three ideas that nobody else in the room has thought of yet, and then go make them. You’ll bring humor, cultural fluency, and a genuine understanding of how all generations actually communicate (not just what the trend reports say about them).

Responsibilities:

• Creative Strategy

  • Bring a Gen Z lens to ideation, campaign concepts, copywriting, and platform strategy across all brand clients

  • Develop original concepts that balance brand voice with cultural relevance and humor

  • Contribute to creative briefs and translate them into content that actually performs

• Content Creation

  • Create, capture, and edit short form content across TikTok, Instagram, and X

  • Comfortable behind a camera (iPhone content capture is part of the job)

  • Edit and polish assets using Canva, CapCut, Adobe Creative Suite, or similar (Premiere Pro, Photoshop, Illustrator, etc)

  • Attend content shoots as needed

• Collaboration

  • Show up to every brainstorm with energy, ideas, and a point of view

  • Partner closely with the Strategist, Creative Lead and Account Teams from brief to delivery

  • Help elevate the creative output of the broader brand department through collaboration and feedback

• Culture

  • Stay ahead of what’s happening on TikTok, Instagram, and X (and know how to move fast)

  • Spot cultural moments, memes, and platform shifts before they peak

  • Bring a fluent, authentic, and young perspective that doesn’t feel forced or out of touch

Qualifications:

• Multiple years experience working at an agency, big brand, or similar marketing/social position

• Genuine Gen Z cultural fluency (this should be obvious from your work, not just your resume)

• A natural comedic sensibility and strong instinct for what’s funny, timely, and shareable

• Proficiency in Canva, CapCut, and Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)

• Experience in short-form video creation, editing, and iPhone content capture

• Strong communication skills and the ability to move fast without losing quality

• Organized, detail-oriented, and comfortable managing multiple projects at once

What Else You’re Good At

• You know what’s going on in culture before it hits the group chat

• You can write a caption that actually sounds like a human being

• You’re as comfortable riffing in a brainstorm as you are executing on your own

• You hit deadlines and communicate clearly when things shift

• You have genuinely great taste in content, memes, art, and media

• You’re confident talking to brand clients and internal teams

What You Know

• The TikTok and Instagram algorithm (how it works, how it shifts, and how to play it)

• What makes short-form content stop the scroll versus get skipped

• How different brand voices translate (or don’t) to younger audiences

• Graphic design best practices and platform-specific content specs

• The difference between a trend worth jumping on and one that’s already dead

Location

Hybrid-remote, in the Los Angeles area.

If interested, please email contact@benchmob.net and include your resume, portfolio, or any relevant links.

Short Form Content Creator (LA, NYC, Nashville, London, + Australia)

Overview

Benchmob offers digital strategy and content creation to some of the best artists in music, as well as some of the most well known brands on the internet. Our team engages millions of fans across the globe every day, and many of the processes and ideas we come up with set an industry standard and create earned media moments.

We are looking to build a team of creatives who live and breathe on the platform and have great taste across art, culture, and media. Join our dedicated teams in producing some of the best content, rollouts, and campaigns the internet has to offer.

This role will be part-time and paid via shoot day rates or a monthly retainer based on the number of clients and IRL shoots confirmed for each month. Candidates must be located in LA, NYC, Nashville, London, or Australia, as all content shoots and events will happen in that area.

What You’ll Do

You are going to utilize your creative efforts across our clients to help ideate and produce content for TikTok. Contribution of your ideas for day-to-day creation of social media content will be crucial.

You will work closely with our Accounts Team to help bring ideas to life through short-form video content that will be produced during on-site content shoots with clients.

Concepting and collaborating with other creatives and internal teams happens often, including brainstorms!

You’ll work with the entire Benchmob team to identify, source, and ideate against TikTok trends in real-time (aka “trend forecasting”).

Being an educational resource is key for our clients, especially at content shoots where you’ll be able to provide TikTok tutorials and best practices that are quick and easy to learn.

You’ll spend most, if not all of your time on TikTok. Research and understanding of what content works best on the platform is what sets us apart from other agencies. Monitoring trends and adapting them for channel use for our clients is important.

What You’re Good At

Creating content on TikTok and possess a solid understanding of other social media platforms

Operating on iPhone (shooting/editing) is required.

Knowing the best content and understanding the production process of social video and editing

Excellent taste in art, culture, and media

Confident and comfortable talking to brands, teams, and creatives

Building and sharing in your network of creators, and has one’s own community of relationships

What You Know

Always up to speed on best practices and social trends

Solid understanding of Gen Z culture

Extensive knowledge of TikTok and the wider social media space

Experience with copywriting, script writing, and content production

Candidates should submit the following

1. Links to any TikTok accounts you run

2. Your top 3 favorite TikTok accounts to follow and why

3. 1 piece of incredible TikTok content that you’ve sent out into the world

If interested, please email contact@benchmob.net and include your resume, portfolio, or any relevant links.